Jenny Mason

Expert's Profile

Jenny Mason Slots Content Manager

Jenny Mason: 17+ years in online gambling, top UK brands. Expert in sports betting, slots, and bingo.

About

Jenny Mason has more than 17 years of experience in the online gambling industry and has worked for some of the UK’s top betting brands. She started at OLBG in 2014 and her role involves creating great content and looking after the marketing activity. Jenny is knowledgeable in all areas of online sports betting and has an interest in slots and bingo.

👨‍🏫 Specialist Subjects🔬📚

🎰🍒🍀 Jenny has become an expert with online slots completing hundreds of our various new slot reviews and creating and writing some of the slot articles found on site. She has become a firm fan of NoLimitCity and Hacksaw gaming slot in this process and always awaits the new releases with much anticipation

🎯 Industry Expertise

Jenny Mason is an authority in the digital marketing and online gambling sectors, boasting over two decades of industry experience. With an extensive background that encompasses various facets of marketing such as strategic planning, P&L management, promotions, TV advertising, PPC, SEO and ASO, Jenny has proven herself to be an eminent figure in the dynamic world of online betting. Her keen insights into customer loyalty, content creation, and international marketing strategies have continuously set her apart as a leader in her field.

📚 Experience

Jenny Mason's career trajectory demonstrates a continuous upward movement through the ranks of the online gambling industry. Having served as a Marketing Executive and eMarketing Coordinator in her early years, Jenny developed a solid foundation in grammar and content creation. Her role as a Retention Marketing Manager at Ladbrokes Coral was pivotal in formulating strategies to maximize the lifetime value of customers through informed promotions and effective communication strategies. Transitioning to an Acquisition Marketing Manager, Jenny took charge of customer recruitment, analyzing key performance indicators to ensure a robust return on investment while managing significant marketing budgets and teams.

Her capabilities led her to other significant roles including Digital Marketing Manager at Buongiorno and Bingo Marketing Manager at Gala Coral Group, successfully managing marketing strategies and departmental teams. Since 2014, Jenny has been a cornerstone of OLBG's marketing successes, advancing to Senior Marketing Manager and showcasing her prowess in content creation, managing marketing campaigns, and fostering valuable third-party partnerships.

🎯 Goal in Role at OLBG

Jenny Mason's extensive experience in the online gambling industry is complemented by her specific expertise in content creation, particularly in the realm of slots content for OLBG. As Senior Marketing Manager, she not only drives the overall marketing strategies and campaigns for the brand but also plays a pivotal role in managing and creating engaging slot content that resonates with users.

💬 Quotes from Jenny

"Success in marketing, especially in such a fast-paced industry like online gaming, hinges on understanding the customer. It's about delivering what they want, before they even know they want it."

"Engagement is key. Each piece of content, every promotion, is like a conversation with your audience. Craft it with care, and they will listen."

"In a world awash with data, the true skill is in parsing the noise to find the strategy that puts you ahead of the curve."

Jenny Mason's Articles

  • Slots Reviews (60)
  • Slots Articles (5)

Fire in the Hole 2 Review (Nolimit City)

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Fire in the Hole 2 Review (Nolimit City)

The sequel to the 2021 hit, Fire in the Hole, has finally arrived at the top online slot sites, with Nolimit City unveiling Fire in the Hole 2 and its impressive 65,000x max win. Set against a 6x6 grid, this mining adventure offers an RTP slightly above the norm at 96.07% and is characterised by its high volatility.Watch for the game-changing Collapsing Mine feature, activated by winning combinations, xBomb Wild explosions, or the 'Wild Mining' mechanism. This feature can expand the grid to include up to 6 rows, enhancing your win chances.For those keen on exploring the depths of Fire in the Hole 2 and discovering other top slot games, OLBG provides all the essentials you need.

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Fist of Destruction Review (Hacksaw Gaming)

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Fist of Destruction Review (Hacksaw Gaming)

Online Slot Sites are buzzing with excitement for Hacksaw Gaming's 2024 release, Fist of Destruction, which brings an arcade game vibe with its 'Fight! Ready!' sounds during thrilling fighting tournaments. This retro action unfolds on a 5x4 grid, boasting an above-average RTP of 96.30% for medium to high volatility slot games. A unique feature allows you to pick your fighter from four options atop the grid, impacting the game minimally, so trying them all is recommended. For more details on Fist of Destruction and other top slot games, OLBG is your go-to source.

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D-Day Slot Review (Nolimit City)

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D-Day Slot Review (Nolimit City)

With D-Day, Nolimit City revisits the pivotal Normandy Landings of 1944, a momentous event in World War 2, now captured in the latest offering on online slot sites. This game transports players to a sepia and camouflage-coloured grid of 5 reels with a unique 3-4-5-4-3 row setup, distinguishing it from other slot games. The RTP stands slightly above average at 96.12%, and with its very high volatility, it promises intense gaming action.Be on the lookout for the Atomic Wild feature, which can multiply wins by up to 100x, adding an explosive element to gameplay. If a Wild is already present, an additional multiplier is added, enhancing potential wins even further.For enthusiasts eager to explore the strategic depths of the D-Day slot or seeking insights into other top slots games, OLBG is your go-to resource for the best online slots.

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The Alter Ego Review (Pragmatic Play)

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The Alter Ego Review (Pragmatic Play)

Pragmatic Play is set to unveil Alter Ego, a new slot game with a gothic theme, on 8th February 2024, adding to the rich selection at online slot sites. This game unfolds on a 5x4 grid, featuring an above-average RTP of 96.07% and high volatility, promising thrilling gameplay.Keep an eye out for the Mystery symbol, a unique feature that can land on any reel and transform into a random playing symbol post-spin, adding an element of surprise to each round.For those eager to dive deeper into the shadows of The Alter Ego slot or seeking insights into other top slots games, I'm here to guide you through. For a comprehensive selection of the best slot games, OLBG is your premier destination.

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4 Fantastic Fish Review Gigablox (4ThePlayer)

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4 Fantastic Fish Review Gigablox (4ThePlayer)

Released on 1st February 2024, 4 Fantastic Fish is the latest addition to a fishing-themed series by 4ThePlayer, now making waves on the best slots sites. This game is set on a 6x6 grid, boasts an RTP of 96%, and is known for its high volatility.A standout feature is the Gigablox mechanic, introducing gigantic symbols that enhance your chances of reeling in the bigger wins. These symbols range from 2x2 to an impressive 6x6 size on the grid, promising exciting gameplay.For those keen to hook more details about the 4 Fantastic Fish Gigablox slot or explore a sea of other top online slots, our in-depth review awaits. Remember, OLBG is your go-to resource for the finest online slot experiences.

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Big Bass Floats My Boat Review (Pragmatic Play)

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Big Bass Floats My Boat Review (Pragmatic Play)

Pragmatic Play is gearing up to release its latest addition to the Big Bass series, with Big Bass Floats My Boat launching on the 12th of February, 2024. This new entry is eagerly awaited by fans of online slot sites, promising to bring fresh excitement to the series.Set against a vividly coloured grid of 5 reels and 3 rows, the game boasts a slightly above-average RTP of 96.07% and is known for its high volatility. Players should watch for Money symbols, which can randomly multiply stakes from 0.2x to an impressive 50x.For those intrigued by the allure of Big Bass Floats My Boat or seeking to explore more about slot games, stay tuned for our comprehensive Blazing Wilds Megaways slot review. Remember, OLBG is your ultimate guide to discovering the best online slot sites.

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12 Bolts of Thunder Slot Review (Thunderkick)

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12 Bolts of Thunder Slot Review (Thunderkick)

12 Bolts of Thunder, a mythology-inspired slot from Thunderkick featuring Thor's hammer, electrifies online slots sites with its release. Set on a 5x3 grid, this game boasts an RTP of 96.15% and high volatility, promising thrilling gameplay.Keep an eye out for Hammer symbols; landing 4 or more triggers payouts, with the amount determined by the number of Hammers. The Hammer Paytable, prominently displayed, guides you through potential wins.For those intrigued by the mythic allure of 12 Bolts of Thunder and seeking further exploration of the newest slot games, our comprehensive review awaits. For a treasure trove of information on the best online slots, OLBG is your trusted portal.

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Land Of The Free Slot Review (Nolimit City)

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Land Of The Free Slot Review (Nolimit City)

I've been exploring Nolimit City's latest creation, Land of the Free, a bold USA-themed slot that's making waves on online slot sites. This game unfolds on a 5x4 grid with 1,024 pay lines, showcasing its very high volatility and a slightly above-average RTP of 96.08%.The Conveyor Belt feature caught my eye, situated just below the grid. Each spin brings features that traverse the belt, transforming the gameplay—like evolving partially stacked symbols into fully stacked ones or changing up to 8 random symbols into Wilds and/or Scatters.If Land of the Free piques your interest as it did mine, stay tuned. I'm about to delve into all its details. For anyone eager to discover more slot games, OLBG is brimming with reviews on the best online slots.

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Beam Boys Review (Hacksaw Gaming)

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Beam Boys Review (Hacksaw Gaming)

Beam Boys, Hacksaw Gaming's funky second release of 2024, drops on 1st February, featuring giant robotic cats with laser eyes in a comic book-style adventure, now available on selected online slot sites. This action is set against a 5x4 grid, with an RTP standing tall at 96.35% and offering dual volatility options—medium or high. Players can toggle the volatility level to suit their style, moving from normal to extreme settings.For those enticed by the quirky theme of Beam Boys and eager to delve into the specifics of this novel slot, I'm here to unpack every detail. For further exploration of the best slot games, OLBG is your ultimate destination.

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