
Jake is a Football and Entertainment betting expert, with a Man City season ticket and a deep knowledge of reality TV betting angles
- Sweden now 17/10 to win the 2025 Eurovision Song Contest
- Austria and France follow behind as second and third favourites in the market
- This year's Eurovision Song Contest takes place on 17 May
Sweden now 17/10 to win the 2025 Eurovision Song Contest
Sweden continue to top the betting market for the 2025 Eurovision Song Contest with UK Betting Sites keeping them as favourites to win next month's event.
Finnish-Swedish comedy group KAJ were chosen as Sweden's representatives for the Song Contest at Melodifestivalen after beating former Eurovision winner and heavy favourite Måns Zelmerlöw.
Despite a shock win at Melodifestivalen, bookies have kept Sweden as favourites to win with the understanding that KAJ's act can still win the event.
William Hill's latest betting odds give an implied probability of 37% that Sweden wins Eurovision two years on from Loreen's win in Liverpool back in 2023.
Eurovision Song Contest 2025 Winner | Odds | Probability |
---|---|---|
Sweden | 17/10 | 37.0% |
Austria | 9/4 | 30.8% |
France | 13/2 | 13.3% |
Israel | 11/1 | 8.3% |
Netherlands | 14/1 | 6.7% |
Belgium | 16/1 | 5.9% |
Finland | 16/1 | 5.9% |
What the expert says...
Austria and France follow behind as second and third favourites in the market
Just over a week ago, Austria had moved into joint favourites alongside Sweden to win Eurovision with OLBG previously reporting on a neck-and-neck race.
They have since stayed at the 9/4 they were with Sweden being backed heavily in the past week and now there's a 6.2% difference in implied probability between the top two in the market.
Austria will be represented by JJ with the song Wasted Love and that has been gaining popularity more and more since it was originally released.

Eurovision Song Contest Betting: Predictions, Tips and Insights for the 2025 Show in Switzerland
This year's Eurovision Song Contest takes place on 17 May
2025's Eurovision Song Contest is set to take place in Basel, Switzerland, with the final of the contest on Saturday 17 May.
Eurovision usually heads to the winner's home country in the next year and Swiss singer Nemo winning back in 2024 with The Code now sees us head to Basel this year.
St. Jakobshalle will host the event with roughly 12,000 heading to the Song Contest final with a busy week including Semi-Finals and dress rehearsals too.
Where to Bet on Eurovision 2025
Fans looking to place a bet on this year’s contest can head to William Hill, who continue to offer competitive Eurovision odds.
For those exploring other bookmakers, our guides to the best betting sites and Best Entertainment Betting Sites can help unlock free bets and enhanced Eurovision offers.
For more tips and trends, visit the OLBG Eurovision Blog.