
Jake is a Football and Entertainment betting expert, with a Man City season ticket and a deep knowledge of reality TV betting angles
- Danny Beard and Jack P. Shepherd are neck-and-neck ahead of Friday night’s Celebrity Big Brother final.
- Beard leads the betting at 10/11, while Coronation Street star Shepherd is close behind at 5/4
- Four other celebrities remain in the house, including JoJo Siwa and Donna Preston, but the odds suggest an outside shot at best
Danny Beard Narrow Favourite Ahead of Celebrity Big Brother Final
The Celebrity Big Brother 2025 final takes place on Friday night and the betting market has zeroed in on a two-horse race between Danny Beard and Jack P. Shepherd.
With just six housemates remaining, Danny Beard is the slight favourite at 10/11 with Bet365 thanks to consistent fan support, standout moments in tasks, and a strong presence throughout the series.
However Jack P. Shepherd, best known for his long-running role as David Platt in Coronation Street, is right behind at 5/4 making this one of the closest Celebrity Big Brother finals in years.
The latest market gives an implied probability of 52.4% that Beard will be crowned winner of the show this year with Shepherd's chances sitting at 44.4%.
Celebrity Big Brother - Winner | Odds | Probability |
---|---|---|
Danny Beard | 10/11 | 52.4% |
Jack P. Shepherd | 5/4 | 44.4% |
JoJo Siwa | 14/1 | 6.7% |
Donna Preston | 14/1 | 6.7% |
Chris Hughes | 33/1 | 2.9% |
Chesney Hawkes | 66/1 | 1.5% |
What the expert says...
Beard vs Shepherd: Who Has the Edge?
Danny Beard, the RuPaul’s Drag Race UK winner, has connected strongly with both housemates and the audience, showing charisma and humour.
With a solid fanbase behind them, Beard has been tipped for the win by many since the start of the show and the market reflects that continued momentum.
Jack P. Shepherd on the other hand has played a quieter but endearing game, gradually winning public support with his grounded personality and unexpected moments of vulnerability with his pondering tea drinking in the garden.
If there's a late swing in votes, Shepherd could easily overturn the odds.

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Can Anyone Else Cause an Upset?
While Donna Preston and JoJo Siwa are both priced at 14/1, their chances appear slim unless there's a major shock in the final vote.
Chris Hughes (33/1) and Chesney Hawkes (66/1) look set to be the first two out on Friday evening, but anything can happen in a final.
Hughes and Siwa have been the involved in the biggest storyline of the series with their friendship blossoming ever since the first night.

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Where to Bet on the Celebrity Big Brother Final
Markets for the winner are still open across top betting sites, with live odds expected to fluctuate on finale day.
Whether you're backing a favourite or looking for value among the outsiders, don’t forget to check for free bets before voting closes.
👉 Track all previous winners and market trends in our full Big Brother Betting Guide.